Purposeful Identity contains a free online catalogue illustrating the use of corporate identity elements in practice by organizations from around the world. Registered users can explore, bookmark and comment on hundreds of referenced online resources that contain organizational values, mission statements, value drivers and vision statements used in actual business context.

Purposeful Identity reports

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Walmart

Country
United States
Last updated
13 January 2011
Rating: (0/5)
Industry: Retail 
0 Comments      7129 views
List: N/A ;

Dell

Country
United States
Last updated
19 May 2011
Rating: (0/5)
Industry: Manufacturing 
0 Comments      10254 views
List: Fortune 500 ; S&P 500 ;

Xerox

Country
United States
Last updated
22 May 2011
Rating: (0/5)
Industry: Manufacturing 
0 Comments      5091 views
List: Fortune 500 ;

Symantec

Country
United States
Last updated
13 January 2011
Rating: (0/5)
Industry: Professional Services 
0 Comments      9569 views
List: S&P 500 ;

Statefarm

Country
United States
Last updated
30 June 2011
Rating: (0/5)
0 Comments      14969 views
List: Fortune 500 ;

Google

Country
United States
Last updated
26 May 2011
Rating: (0/5)
Industry: Professional Services 
0 Comments      10259 views
List: S&P 500 ;

Pfizer

Country
United States
Last updated
13 January 2011
Rating: (0/5)
Industry: Healthcare 
0 Comments      8278 views
List: S&P 500 ;

Microsoft

Country
United States
Last updated
13 January 2011
Rating: (0/5)
Industry: Professional Services 
0 Comments      10088 views
List: S&P 500 ;

Starbucks

Country
United States
Last updated
07 June 2011
Rating: (0/5)
Industry: Retail 
0 Comments      42584 views
List: Fortune 500 ; S&P 500 ;

Coca-Cola Company

Country
United States
Last updated
19 May 2011
Rating: (0/5)
Industry: Manufacturing 
0 Comments      8203 views
List: Fortune 500 ; S&P 500 ;

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