Publishing
Publishing is the industry whose reason of existence is making information available for public view, this including the services and activities of production and dissemination of literature or information. Publishing starts with the development stages, the material acquisition, copy-editing, graphic design, production – printing (and its electronic equivalents). After this, publishing addresses the marketing and distribution of newspapers, magazines, books, literary works, musical works, software and other works dealing with information, including the electronic media. KPIs focus on the publishing services efficiency and the behavior of the consumers of the publishing outputs.
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