Purposeful Identity contains a free online catalogue illustrating the use of corporate identity elements in practice by organizations from around the world. Registered users can explore, bookmark and comment on hundreds of referenced online resources that contain organizational values, mission statements, value drivers and vision statements used in actual business context.

Cricket

Cricket is a team sport played between two teams of eleven using a red leather ball and a flat wooden bat. The purpose of the game is to score as many runs as possible. In trying to do so, the teams bat and bowl alternatively with the batting team trying to score runs. Because of its complexity, there are a lot of performance parameters which can be measured during a game.

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The statement:

"Dissemination of Information - Pertinent information will be disseminated to appropriate stakeholders in a timely and efficient manner."

is an example of


Mission Statement Vision Statement
Goal Objective
Target SMART Objective
Critical Success Factor (CSF) / Value Driver smartKPI / Key Result Indicator (KRI)
Metric / Performance Measure / Performance Indicator Key Performance Indicator (KPI)
Initiative Milestone