Purposeful Identity contains a free online catalogue illustrating the use of corporate identity elements in practice by organizations from around the world. Registered users can explore, bookmark and comment on hundreds of referenced online resources that contain organizational values, mission statements, value drivers and vision statements used in actual business context.


Rugby is a team sport played between two teams of fifteen players using an oval ball and following a well defined set of rules. It is played on a rectangular pitch, the purpose of the game being to score as many points as possible by running with the ball across the opponent's goal line, which is considered a try, or kick it to the upper side of the goal posts which is considered to be an essay. Because of its complexity, there are a lot of performance parameters which can be measured during a game.

Purposeful Identity reports

Sorry, but currently there is no Purposeful Identity matching your selection.

Purposeful identities published

To date: 501
Today: 0
This month: 0
This week: 0

Certified KPI Professional training

smartKPIs Premium

Purposeful Identity stats